Tuesday 22 January 2013

Conducted research into the font colours.



I have conducted a set of research to find out which font in which the public found was there preference. Philosophically, I like the colour red. From the research in which I conducted in the process of describing myself in a short brief of what the film was about the narrative and the main thematic of the film. I suppose that I had to this as it was slight inevitable to ask someone to make a judgement without the contextual knowledge of the film.


I just put the titles on a sheet and with a tally chart in which I made on word and then I just asked people of their preference out of the six with the brief description. The vote was purely on the basis of one vote per person as doing a more democratically approach of asking the first to third preference would have been likely to be rather time consuming and hard to distinguish the actual preference. I asked a total of 50 people just to make sure that the results was fair and showed a clear favourite thus meaning that the majority would have appealed to a larger audience.


The clear favourite was the red thankfully for me in extremely content with the decision as the red has an underlying connotation of love as well as anger which ironically is what our whole film revolves around. The red was also the easiest to produce on the document a she black original font was easy to distinguish the blemishes of the font so; therefore I could easily use the paint bucket tool to hide these blemishes.


From the results now I will add the red to the smaller titles and see if this works within these titles as well just to make sure that there is this consistency and cohesion within the work as the font colour has to work the same for both of the titles for the reason that it is meant to replicate an existing opening title sequence. In addition, all the opening title sequences that I looked at I found out that there is this one consistent colour and it flows as one and that the exception of using two font colours is mainly preference in the animation industry.
Graphs-I then decided to publish the results on to an excel graph as it would be easy to distinguish the results and show a clear favourite I will show the graph to my group and explain my reasoning for using this which was the above. The way that I did this was I wrote down the information onto the document and then I basically typed in each cell which had what tally. This then, led to me to clicking all the cells and clicking chart. I felt that the pie chart showed the outcome the best as, it showed the overall preference.

I am now going to apply this font colour to the smaller titles and evaluate this and then I will then look at applying this red colour font to all of the other titles which I hope will then, be ready for Daisy to produce the transition for the fonts on the frame.
The chosen font colour-


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